B2B marketing is a brilliant career but a miserable thing to go looking for

Today's marketing job market sucks. It really sucks.

At entry level, AI is either killing roles or being used as an excuse to kill them. At CMO level, people are scared to move and it's stale, like a housing market. And for Fractional CMOs, the market is flooded.

B2B marketing is a brilliant career but a miserable thing to go looking for.

• The generic boards built for everyone and therefore for no one. The filters that don't understand the difference between demand gen and brand, between a fractional CMO and a freelance copywriter.

• LinkedIn jobs seeing 100 applicants in the first hour.

• The same role getting reposted by six recruiters who've never spoken to the hiring manager.

Plenty of us have been on the other side too, posting a role into the void and getting two hundred applications, none of them remotely right.

So, we at B2B Marketing United decided that rather than wish for a solution, we should just build one ourselves.

We have gone live with 'The Shortlist: for Jobs'. A curated B2B marketing job board, where we constantly scan our global B2B marketing network for vacancies. We ask job hunters for no data. We ask for no fee.

Curated, not crawled. And practitioner-led.

We can't promise it'll make the hunt enjoyable. Nothing makes the hunt enjoyable. But we can promise you won't have to wade through three thousand BD jobs to find your perfect role.

We hope it helps lots of people. We all have to support each other in such tough times.

B2B Marketing United.